Ana Ruth Medina Arias

Lead Specialist for Latin America and the Caribbean, The Smart Campaign

Ana is the Lead Specialist for Latin America and the Caribbean at the Smart Campaign. She supports the efforts of financial institutions in reforming their policies and practices to best serve their clients. In this capacity, she develops partnerships with regional institutions, provides technical assistance to key decision makers, and develops new approaches to client protection across the region. Ana has over nine years of experience within Accion. As part of her responsibilities she has supported different functional teams and projects by providing technical assistance to Accion’s partners in Latin- America, Africa and Asia. Ana has experience conducting client protection and social performance institutional assessments, as well as building capacity within institutions to create client-centered products and services. She has led the conceptualization, adaptation and translation of financial manuals and entrepreneurial training for low-income segments, rollout of financial education curricula, validation of educational models, training of loan officers, and implementation of trainers of trainers.

Ana holds a Bachelor’s Degree in Languages and Socio-cultural Studies and earned a Master’s Degree in Development Studies, both from Los Andes University in Bogotá, Colombia. Ana is fluent in English and German.


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